Yi Action Camera App

Shoot, Edit & Share

Role: Interaction Design & Visual Design

SOFTWARE + HARDWARE

The app needed to provide full control of the physical camera

SHOW MY STYLE

The target audiences were creative explorers who liked to show their lifestyles

ACTIVE COMMUNITY

The goal was to build an active online community with quality user-generated contents to attract new users

Content First

Always see something new in the YI community when you open the app

Quick Access

Click to shoot, or long press to quickly select a tool to capture a moment

Edit & Share

We do not interrupt the user during shooting and only promote to edit and share the contents once the user reviews the photos/ videos

Content First

Always see something new in the YI community when you open the app

Quick Access

Click to shoot, or long press to quickly select a tool to capture a moment

Edit & Share

We do not interrupt the user during shooting and only promote to edit and share the contents once the user reviews the photos/ videos

Process:

Workshop with Client

Persona & Scenario

Competitors Research

Existing App Analysis

Information Architecture

Wireframe

Visual Design

Animation

Process:

Workshop with Client

Persona & Scenario

Competitors Research

Existing App Analysis

Information Architecture

Wireframe

Visual Design

Animaiton

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